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Shopping centers designed for Latinos are beginning to be developed around the nation, according to a recent Atlanta Business Chronicle article. These centers appeal to non-Latinos as well and often contain bakeries, restaurants, small shops and office space. Another interesting trend is the renovation of abandoned property by Latino developers into Latino-themed shopping centers. Is there an opportunity for your business in this kind of development?
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Teaching correct lifting techniques in Spanish to Latino workers helps prevent costly workers’ compensation claims.
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Being culturally aware of Latino holidays will prevent misunderstandings and will help boost morale among Latino workers. Nov. 1 and 2, called Days of the Dead, are very important in Mexico. It is really an elaborate observance of All Saints Day when the dear departed are remembered and their lives celebrated. Other Spanish-speaking countries do not celebrate in this manner. December 12 is the massive celebration of the appearance of the Virgin of Guadalupe in Mexico in 1531. The details of why this is so important are too numerous to include in this issue, but it is good to understand that she is the unifying symbol for Mexicans and considered the patroness of Latin America. There are annual pilgrimages to the church built in her honor.
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Having important manuals and HR related materials translated to Spanish prevents problems. It is very important to use a competent translator, one who uses a general Spanish approach to translation rather than national or regional Spanish. Contact Communicata Language Services, LLC for suggestions.
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