Summer 2009
October 1, 2009
Profit & Culture Tips - News - Success Story

Profit Tip
Small cultural misunderstandings can be big causes for disconnects between employers and employees and can cause discord in the workplace. This discord can be under the radar but damaging all the same. The programs, policies and training that a company develops must take into account the cultural tendencies of its workforce to be effective. CLS believes that the company’s human resources professional should learn as much as possible about the behavior norms of the different cultures represented in the personnel and then arrange for all management to participate in workshops to build understanding and bridges. The result will be a more harmonious workplace—and a more profitable one.
News
Immigration reform is a high priority for all immigrant groups, especially Latinos. President Obama has held high-level meetings with congressional leaders to discuss moving forward. Whatever is done or not done will impact your workforce. Please keep informed about the process.
We’re Growing!
Communicata Language Services, LLC is happy to announce new and exciting programs. We are offering online Spanish language seminars and also culture webinars. There is a special invitation for all former clients to call us for information on a free seminar or webinar. The price is right!
Culture Tip
Be respectful of your Latino employees and customers by spelling and pronouncing their names correctly. Here are quick and easy keystrokes for Spanish characters: Alt 164 = ñ Alt 129 = ü Alt 160 = á Alt 130 = é Alt 161 = í Alt 162 = ó Alt 163 = ú Call CLS for help in pronouncing names reasonably correctly! 678-391-5506.
Success Story
There were difficulties among members of a team of Latino workers to the point that management was considering dismissing one of the workers. Patty Smitherman was called to sit in on an interview with that worker for his side of the story. What came to light as Patty participated and interpreted during the interview was that the bilingual team leader was playing favorites in job assignments and treatments but none of that was clear to the English only speaking management. They had trusted and valued the Latino team leader completely as he served as the conduit for information and as the team leader. Having a knowledgeable third party saved the company from making a mistake in dismissing a good worker and also gave the company a heads up to watch the team leader more carefully. The team leader, knowing that he was now under scrutiny, became fairer with the team. It was positive outcome for all involved.
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